Young people are giving up on the idea of ever owning property in the UK, according to a report in The Telegraph.
Who are the ‘Guppies’? ‘Guppies’ is a term referring to people, mainly under 40, who have “Given Up on Property”. This is a contrast to the ‘Yuppies’ (Young Urban Professionals) from the 1980s, who were eager to jump into the homeownership game.
The Numbers:
- Over 40% of adults under 40 have decided they probably won’t own their own home.
- Among high earners (those earning above £60,000) under 40, 38% have given up on homeownership.
- Only 22.5% of millennials (aged 25-34) and a mere 1.4% of Generation Z own a house.
- A mere 20% of this younger generation feel confident they’ll buy a home in the next 10 years.
Why the Reluctance?
- Economic Barriers: A mix of increased living costs, high house prices post-pandemic, and rising mortgage rates.
- Government Support: The government’s ‘Help to Buy’ scheme, which was aiding first-time buyers, ended in May 2023.
- Local Affordability: Only 33% of renters under 40 can afford a property where they currently reside, and 37% could manage to buy in their childhood neighbourhood.
Alternative Approaches: While the traditional route may seem blocked, some are looking for alternative avenues:
- Moving to more affordable cities.
- Buying property jointly with friends.
- Investing in rundown properties to renovate.
- Building their own houses.
Main Concerns:
- 64% cite the high cost of living as the primary barrier to buying a home.
- 51% blame the skyrocketing house prices.
- 49% are concerned about increased mortgage rates.
Compromises and Sacrifices: Of the few who have managed to own homes:
- 85% made significant sacrifices like giving up holidays (34%) or cutting back on social activities (30%).
- Some even sacrificed romantic relationships to save for a house.
- Many had to compromise on the quality of their property. For instance, 31% couldn’t buy in their preferred location and 17% couldn’t afford a home with a spare room.
A Personal Perspective: Anna, a 23-year-old creative in London, exemplifies this mindset. Even with a salary of £25-30k, she finds the idea of saving for a house in London a fantasy due to high rents and living costs. Instead of stressing about homeownership, she prefers to enjoy her current life, highlighting challenges like student debt and low prospects of affording a property in her current job.
In essence, many young adults in the UK feel that the dream of homeownership is becoming increasingly unreachable. While some search for alternative paths to achieve this dream, others are reshaping their priorities to value experiences and quality of life over owning a piece of land.

