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Making Your Home Irresistible to Buyers: The Features They’re After

If you’re thinking of selling your home in the UK market, it’s a promising time. With employment rates growing and wage boosts providing a silver lining amid rising inflation, potential homebuyers are showing resilience against the backdrop of soaring mortgage costs. In light of a recent, slight dip in house prices following a sustained growth period, now might be the perfect moment to make your move, especially if you’re relocating, downsizing, or on the hunt for a less intimidating mortgage. But what can make your home truly stand out to these eager buyers? Let’s delve into the top features potential homeowners are seeking.

1. Outdoor Space: The Breath of Fresh Air

Today’s buyers are on the lookout for outdoor areas that offer both relaxation and entertainment potential. Whether it’s a chic roof terrace, a serene balcony, a cozy patio, or the quintessential garden, external spaces are major selling points.

2. Energy Efficiency: The Green Game-Changer

With remote work becoming the norm and energy prices at a premium, properties boasting excellent energy-efficiency ratings are catching buyers’ eyes. Ensuring your home is eco-friendly could potentially lead to quicker and more lucrative sales.

3. Double-Glazed Windows: More Than Just a View

Windows that feature double glazing not only provide thermal insulation, helping keep energy costs low, but also offer enhanced security and can significantly reduce unwelcome external noises. Moreover, they prevent moisture build-up, warding off mould, which, even if invisible, can deter potential buyers.

4. Garage/Parking Space: The Premium Parking Perk

While on-street parking might be commonplace, the presence of a garage, driveway, or designated parking area can significantly elevate a property’s allure. For some, the absence of such a feature might be a dealbreaker.

5. Upgrades: A Touch of Modern Luxury

Buyers often show a willingness to spend more on homes sporting recent upgrades or high-quality finishes. Features such as solid hardwood floors, modern kitchens, and revamped bathrooms can be strong selling points. Though the return on investment for upgrades may not always be 100%, they can hasten the selling process.

6. Location: Setting the Scene

A home’s surroundings play a pivotal role in its appeal. Being in proximity to key amenities, transport links, reputable schools, or known for safety and vibrant social scenes, a property’s location is a fixed feature that can majorly impact its desirability.

7. Flex Space: A Room for All Reasons

An extra room, adaptable for varied uses, be it a guest chamber or a home office, ranks high on buyers’ lists. Such versatile spaces cater to changing lifestyles and needs, making them particularly appealing.

8. Property Value: The Balance of Cost and Charm

While value perception can be subjective, most buyers scrutinise properties based on several factors. These can range from cost efficiency (price per square foot) to the presence of modern amenities or unique characteristics found in older homes.

The Extra Touches: Beyond the Basics

A survey by GoCompare Home Insurance has revealed additional features that buyers often seek:

  • Central heating
  • Secure windows and doors
  • Robust broadband and mobile signal
  • Ample electrical sockets
  • A driveway or dedicated parking
  • Nearby shops and amenities
  • Natural daylight
  • Friendly neighbours
  • Pet-friendly provisions
  • Multiple baths
  • Modern boiler or central heating system
  • Multiple toilets
  • A spacious living room
  • A dedicated shower cubicle
  • A dining room
  • Cavity wall insulation

However, given the current constraints of the housing market, many potential buyers understand that they might need to compromise on their “must-have” list, deeming certain features as “nice-to-haves.”

In Conclusion: Highlight and Hustle

For sellers, the knowledge of these sought-after features is invaluable. By accentuating these attributes in your listing, not only could you potentially hasten the sale of your property, but you might also command a higher price. Happy selling!


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